Big store retailers looking to mobile marketing
Franchiser's like Wal - Mart, Gap, Target and Sears among a few that know they need to get mobile marketing to promote their product. SMS ( short message service, or text messages ) Keeping your customer base up to the minute with in store sales, promos or new arrivals. Theory is, that while your customer base is out and about shopping or on the road, big store retailers see the value and purpose of letting you know so you will "come in to shop"
Amazon.com recently launched an iPhone application that helps consumers comparison shop and make purchases directly from their phones, while Buy.com is sending out sale alerts via Twitter.
Mobile marketing "works" it reaches the masses, it allows retailers to alert, you, the shopper, to what is happening in their retail space while you are running errands, or plan to spend the day shopping.
In the next few years you will see more and more businesses executing SMS marketing init and establishing a more " cozy" one to one relationship with their consumers.
Small to medium sized businesses should understand it's critical to collect and keep your customer " on your radar " more than ever since you will be competing with big retail outlets.
At www.webstager.com we offer our clients the ability to send email campaigns via/SMS. Our SMS application will allow our clients to have the "full" image and text that you would see on any typical online newsletter on your computer or laptop.
You don't have to have laptop in hand or be in front of your desk top to get and view the SMS campaign.
No comments:
Post a Comment